Tuesday, August 23, 2011

Tech news headline or Pogo dialog?

This morning's GigaOM (one of the very best tech news sites) included a story with this headline:


The headline appears to be in English, but we might need some help.
For those of you who care about such things, Erply, an Estonian software company, is offering products that will allow businesses to collect payments on iPads. The company offers a somewhat traditional attachment (aka dongle) that allows the merchant to read the magnetic strip on credit cards and charge the customer for the purchase.
NFC stands for near-field communications (not the National Football Conference), a newer and sexier feature available on some mobile phones, that allows the customer to pay for products by holding their phone close to a receiver. Payments by mobile phone are more common in Europe and Asia than in the U.S.
But, back to the headline. Here's how reporting was done in the days of Pogo.


click for full-size

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